Pass4training offer you the best valid and useful Salesforce AP-215 training material
Updated: Oct 14, 2026
No. of Questions: 64 Questions & Answers with Testing Engine
Download Limit: Unlimited
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| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Marketing Cloud Intelligence Accredited Professional |
| Exam Number: | AP-215 |
| Available Languages: | English |
| Exam Format: | Multiple Choice, Multiple Select |
| Exam Duration: | 60 minutes |
| Real Exam Qty: | 30 |
| Passing Score: | 65% |
| Related Certifications: | Marketing Cloud Intelligence Accredited Professional |
| Sample Questions: | Salesforce AP-215 Sample Questions |
| Exam Way: | Online proctored exam |
| Pre Condition: | Available to Salesforce Partners via Partner Learning Camp |
| Official Syllabus URL: | https://trailhead.salesforce.com/en/credentials/accreditedprofessionaloverview |
| Section | Objectives |
|---|---|
| Topic 1: Marketing Intelligence Platform Fundamentals | - Platform Overview
|
| Topic 2: Data Integration and Configuration | - Data Stream Types
|
| Topic 3: Data Harmonization and Data Model | - Dimensions and Measures
|
| Topic 4: Reports and Activation | - Data Export
|
| Topic 5: Data Visualization and Dashboards | - Filters and Drill-Downs
|
A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.
What three advantages are gained when using Patterns & Data Classification as the harmonization method for creating the Objective field?
Correct Answer: A,D,E 🗳️
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Which two statements are correct regarding the Parent-Child configuration?
Correct Answer: C,D 🗳️
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Source 3:
Via the harmonization Center, the Client has created Patterns and applied a classification rule using source 2.
While performing QA, you have spotted that the final value of clicks for Product Group Ais 10, where it should've been i5.
How can an implementation engineer fix this discrepancy?
Correct Answer: B 🗳️
Explanation: Only visible for Pass4training members. You can sign-up / login (it's free).
A client has provided you with sample files of their data from the following data sources:
1.Google Analytics
2.Salesforce Marketing Cloud
The link between these sources is on the following two fields:
Message Send Key
A portion of: web_site_source_key
Below is the logic the client would like to have implemented in Datorama:
For 'web site medium' values containing the word "email" (in all of its forms), the section after the "_" delimiter in 'web_site_source_key' is a 4 digit number, which matches the 'Message Send Key' values from the Salesforce Marketing Cloud file. Possible examples of this can be seen in the following table:
Google Analytics:
Salesforce Marketing Cloud:
The client's objective is to visualize the mutual key values alongside measurements from both files in a table.
In order to achieve this, what steps should be taken?
Correct Answer: C 🗳️
Explanation: Only visible for Pass4training members. You can sign-up / login (it's free).
A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed Otherwise, return null for the opportunity status
Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:
"Day" - Standard "Day" field
"Opportunity Key" > Main Generic Entity Key
"Opportunity Stage" - Generic Entity Key 2
"Opportunity Count" - Generic Custom Metric
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on January (entire month). What is the number of opportunities in the Interest stage?
Correct Answer: D 🗳️
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